Precision Punch and Plastics, a Minnesota-based family-owned enterprise, specializes in providing high-quality plastic materials and components tailored for industrial and engineering purposes. Additionally, they excel in crafting customized fabrications of plastic parts to meet the specific needs of their clientele.

I created their new brand identity by introducing custom iconography and implementing a gridded system that highlights the tailored customization they offer to their clients. This approach resulted in a versatile system that can be simplified to the core logo or expanded to include illustrative elements. These illustrations can stand alone or seamlessly integrate with the logo, offering flexibility and visual cohesion throughout the brand.

2024

Illustrations




Alternate Logos

By creating a kit of elements, I created a logo that is recognizable and unified accross of compositions, ensuring ease of scalability. 



Letterhead